Several manufacturers are independently equipping refrigeration facilities. Other horticulturists are cultivating products for large company suppliers. Many entrepreneurs stated that their products are of higher quality than that of their Turkish counterparts, which are now prohibited from entering Russia.
“These fruit have a particular taste because they grew on a 1,700 meter plot above sea level on the southern slope of Mount Ara,” the horticulturist Arsen Ohanian said. “Throughout the season they received a lot of sun and, therefore, they are very sweet.”
In the past, large, domesticretailers would buy directly from Armenian farmers which created a situation that didn't require a lot of spending on transport and delivery. However, increasing exports to Russia would require upgrades to this side of infrastructure.
Other than apples, quince and persimmons, entrepreneurs are also prepared to increase cabbage, potato, cucumber and other exports to Russia. According to market participants, the growth in exports to the Russian market could result in a 100 percent on-year increase.
FruitNews article (Russian): http://www.fruitnews.ru/home-page/fruits/45133-armeniya-gotovitsya-k-rostu-eksporta-v-rossiyu.html